Latest job information from Universal Music Group for the position of Manager, Digital Marketing - New York, 10019. If the Manager, Digital Marketing - New York, 10019 vacancy in New York matches your qualifications, please submit your latest application or CV directly through the updated Jobkos job portal.
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Manager, Digital Marketing - New York, 10019, United States of America
How we LEAD:
The Republic Collective in New York City is seeking a Digital Marketing Manager for its Recordings division. Recordings is responsible to maximize the audience and revenues for the catalogs of the active frontline artists.
How you’ll CREATE:
Identify resurgent catalog songs from the frontline labels’ active roster and execute strategies to amplify these moments and maximize audience and revenue potential
Work with content creators, either directly or through their agencies, to expand trends and/or as part of a larger campaign initiative
Develop assets and other audio/visual tools either independently or with design teams (in-house or external) for social accounts and advertising campaigns.
Working across the Recordings team and the wider artist teams to develop and execute digital marketing campaigns to support artist and album moments (eComm initiatives, album anniversaries, etc)
Develop audience growth and superfan initiatives via CRM, eComm, fan accounts, fan to fan platforms and more
Ensure Recordings initiatives are reflected and supported on owned and operated social accounts.
Communicate and collaborate with label executives and artist management to build trusting relationships and showcase your proactive and powerful digital marketing ideas
Assist in analyzing the impact of campaigns on sales, data collection, and more
Support the broader digital marketing needs of the team, including new business opportunities
Actively participate in team meetings, discussions and planning activities
Create regular label-wide communications, campaign updates and more.
Bring your VIBE:
You have interest in and knowledge of catalog music. You are always curious, passionate, and thrive in a fast-paced, high-volume, creative, deadline-driven environment with the ability to multi-task and prioritize
You understand how to develop targets and goals, and a plan to meet and surpass those goals.
Creative thinker with an eye for design, in addition to a strategic marketer who is driven by innovation and understands how to communicate effectively & measure results
You have a savvy analytical brain, experienced with social analytical tool such as Melody IG, Chartmetric, Luminate, Facebook Manager
Experience and confidence in forming strategic marketing partnerships with agencies, influencers and visual creators. Existing relationships with digital platforms & online partners and brands a plus
Not afraid of a challenge or working with big personalities and large teams
Must be flexible and adaptable; no task is too small
Proficiency in Microsoft Word, Excel, Outlook, Powerpoint and Google Docs
Knowledge of photo editing tools and video editing software a PLUS
Extremely detail oriented and organized and high degree of confidentiality
Degree in relevant field, and/or equivalent career experience
Music industry or artist relation experience
Minimum 3 years prior marketing experience required
Job Info:
Company: Universal Music Group
Position: Manager, Digital Marketing - New York, 10019
Work Location: New York
Country: US
How to Submit an Application:
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