| Position | Manager, CRM and Digital - Miami Beach, 33139 |
| Posted | 12 May 2026 |
| Expired | 11 Jun 2026 |
| Company | Universal Music Group |
| Location | Miami Beach | US |
| Job Type | Full Time |
Latest job information from Universal Music Group for the position of Manager, CRM and Digital - Miami Beach, 33139. If the Manager, CRM and Digital - Miami Beach, 33139 vacancy in Miami Beach matches your qualifications, please submit your latest application or CV directly through the updated Jobkos job portal.
Please note that applying for a job may not always be easy, as new candidates must meet certain qualifications and requirements set by the company. We hope the career opportunity at Universal Music Group for the position of Manager, CRM and Digital - Miami Beach, 33139 below matches your qualifications.
You are a data-driven digital marketing expert with a passion for customer engagement and lifecycle marketing. You thrive in a fast-paced environment and have a strong understanding of paid media, email and SMS marketing best practices, user journeys, and performance optimization. You are highly analytical and strategic, yet creative in your approach to personalization and audience segmentation. With an eye for detail and a proactive mindset, you enjoy collaborating cross-functionally and leveraging insights to drive measurable results.
How Youll CREATE
Develop and execute a comprehensive email and SMS strategy, optimizing customer journeys, segmentation, and personalization to increase AOV, retention, and LTV
Develop and execute full-funnel strategies across META, TikTok, and Google Ads platforms.
Own the email and paid ad marketing calendar, ensuring timely execution of campaigns that support business goals
Execute end-to-end email campaigns, including building, QA, scheduling, and deployment
Continuously analyze performance data, implement testing strategies, and iterate on campaigns to maximize engagement and conversions.
Drive learning and optimization through A/B testing, audience segmentation, and personalization tactics.
Stay ahead of industry trends and best practices in targeted marketing and CRM strategies to innovate and enhance retention efforts.
Provide regular reporting on email, SMS and paid ad performance, delivering insights and recommendations to stakeholders and leadership.
Be an authority on copy and design, leveraging data to drive fan engagement, loyalty and lifetime value
Contribute meaningful reports and analyses; translate analytical findings into clear, easily understandable, actionable insights that drive strong business strategy
Bring Your VIBE
3+ years of experience in email marketing, with a deep appreciation and understanding of Latin audiences and the pop/rock music genre
Fluent in Spanish
Expertise in email and SMS marketing best practices, including customer segmentation, journey mapping, compliance, deliverability, and performance optimization.
Proven track record of planning, launching, and optimizing paid campaigns across Meta (Facebook/Instagram), Google Ads (Search, Display, Shopping, YouTube), and TikTok Ads
Strong analytical skills with the ability to interpret data and translate insights into action.
Experience with personalization, customer journey building, and retention-driving strategies.
Excellent organizational and project management skills, with the ability to manage multiple campaigns and deadlines.
Strong communication skills with experience presenting data-driven insights to stakeholders and leadership.
Must have a 'can do' attitude with an entrepreneurial mindset and be comfortable working in a dynamic, unstructured environment on complex projects
Experience with ESPs and Attentive is a plus, as well as basic knowledge of HTML and CSS.
Experience in Adobe Suite (Photoshop, Illustrator, Dreamweaver, InDesign) required
After reading and understanding the criteria and minimum qualification requirements explained in the job information Manager, CRM and Digital - Miami Beach, 33139 at the office Miami Beach above, immediately complete the job application files such as a job application letter, CV, photocopy of diploma, transcript, and other supplements as explained above. Submit via the Next Page link below.
Desc: Manager, CRM and Digital - Miami Beach, 33139, United States of AmericaYou are a data-driven digital marketing expert with a passion for customer engagement and lifecycle marketing. You thrive in a fa...
Desc: Manager, Label Operations - Miami Beach, 33139, United States of AmericaHow we LEAD:The Manager, Label Operations is a key partner to the VP of Label Operations and the core label team. This role sits...
Desc: Major Food Group is hiring experienced Hosts to join our team at CarboneMiami!Carbone is an Italian-American restaurant created by Mario Carbone, Rich Torrisi and Jeff Zalaznick. The restaurant pays h...
Desc: JOB OVERVIEW: Under the general guidance of the Executive Sous Chef, the Sous Chef is responsible for coordinating, supervising and directing all aspects of the restaurant’s food production, while mai...
Desc: Major Food Group is hiring PrepCooks to join our team pasta production team at CarboneMiami!Carbone is an Italian-American restaurant created by Mario Carbone, Rich Torrisi and Jeff Zalaznick. The res...